Martes 03 marzo 2020

Double Poetry: SS20

March, like September, is the month of rebirth. From the blooming of the new season that hitherto has been hibernating in our stores, waiting for its turn: the official presentation to society. And we really wanted to show the new collection of fabrics, this time absorbed under the Double Poetry concept.

Double Poetry appeals to poetry that hides duality. A dual year (2020) inspires a spring-summer collection that moves between two waters. On a creative level we are inspired by the antagonisms that are related to each other, especially in work processes: the mental and the irrational, technology and emotion, what develops in a cerebral way and what is guided from the heart. We provide the most advanced technology with poetry and human emotion to create a rational and tangible proposal, but with high doses of sensitivity.

Under this concept of extremes that complement each other, the Spring-Summer 2020 proposal is developed in two directions:

1. A turn to contemporary classics

The classic does not have to be predictable or boring, especially when it undergoes a transformation that shakes and rejuvenates it. We like to get out of our comfort zone with disruptive proposals. This line contemplates fabrics that retain a certain timeless primitivism. They are easily recognizable products, close to the domestic and that convey security and everyday life: wear a Jacquard out of the festive season or look for a type of cotton that conveys a message, why not? A range of traditional fabrics (drapery, tweeds and wool items are coming back), some of them rustic looking and which interact with the latest technologies to include us in contemporary fashion.

Within this line the tactile fabrics are grouped, with certain reliefs: granulated, obvious crepes, flamed, flexible volumes, synthetic glitters, silver lurex worked in a delicate way and without stridencies. These products stand out because they seek to enhance the beauty of the raw material. They are handmade and rustic fabrics, but at the same time technologically sophisticated and they show these imperfections (reliefs and volumes) with pride. In terms of design, contemporary classics are inspired by the ethnic universe in a minimalist key: in a natural folk style with firm strokes, sinuous and organic shapes. This category also abounds with repetitive, almost elementary geometries, with or without symmetry: clean frames and essential stripe patterns. Finally we are not forgetting floral prints with delicious compositions with petals and motifs that are inspired by the surfing universe of vibrant colours.

In this first block neutral tones abound, an earth palette with golden nuances, the unbeatable black and white or navy blue combinables.

2. An ode to the urban landscape

The second address of the Spring-Summer 20 collection puts us in an urban environment. The city as the core of human relations. We seek that direct connection with our glass and concrete home and within this line we embrace experimentation with surprising combinations of materials and textures with vital, luminous and energetic colours that can be confronted face to face to create an interesting dialogue in tune with the urban landscape.

In this second block fabrics of a young and fresh luminosity abound, with intelligent and emotional shades at the same time. We seek to appeal to the emotions with this mix and we let ourselves get carried away by intuition. Thus the fabrics we are suggesting stand out for their evidenced volumes, they are dense in appearance, with artificial compositions and elegant textures for a seduction that enters daytime terrain. Feminine and fluid fabrics with light and fresh reliefs because we want to communicate energy and spontaneity through the materials. In turn the products have a clean appearance, technical touches only in finishes and they have a spontaneous and energetic design for a look that stands out within the city. The fabrics seek some theatricality and joy with giant graphics for the outdoors, aquatic reflections and botanical-inspired prints. A line that encourages us to rethink aesthetic codes and experiment without questioning the beauty or the need for the final products.

In this second block mineral colours abound ranging from blue to pale pink or lavenders, oranges and a palette of greens and limes. Vibrant tones that are exhibited for their own sake.

We invite you to discover the new Spring-Summer 2020 collection through the online store or in our Gratacós space in Barcelona. Let yourself be seduced by the materials, textures and patterns of the fabrics!

Jueves 27 febrero 2020

The double standard of plastic

Loved and hated in equal parts, plastic produces controversy by its very nature. Omnipresent in our current society, overexploited and with a great transformative capacity that encourages recycling, it is a material that hit-hero has been essential.

In fact, if we talk about the use and generation of materials that have surrounded humanity in recent history, plastic has undoubtedly been one of the protagonists of the twentieth century. This material has defined an era and is still present in people’s daily lives. Whether we like it or not it is a fact that plastic is everywhere, it is part of our lives and its use is taken for granted in all sectors. Its use has been global since the 60s in all kinds of everyday objects and in truth there was a time when its properties were praised, for durability, flexibility and lightness. Who would have said that we would end up drowning in a sea of ​​plastic? The figures speak for themselves, globally since 1950 more than 8,000 million tons have been generated and the scariest thing is that half of this amount corresponds to the last 15 years. At present almost 40% of production goes to single-use packaging and wrapping. Here lies one of the big challenges of the 21st century: to find a way to re-use all this generated waste in order to give it a second life and a new use.

Plasticized fashion

It was inevitable to think otherwise. Plastic has also seduced the fashion industry and its use prevails as a trend by international brands. At first this seems like a paradox: the more the reports about its extensive production are known, the more it is introduced into the collections of the great designers. It is not something new; in the 60s and 70s, André Courregès, Pierre Cardin or Paco Rabanne used plastic in their creations to elaborate the most innovative and modern pieces of the moment under an inspiration of futuristic retro-aesthetics. This trend gave the nod to the space age that was a feature of the time. These garments were not transparent and used materials such as glossy vinyl or PVC to configure the clothes of the ye-yé generation.

A couple of years ago plastic fever again caused a furore in the fashion industry, which experienced a kind of revival with several companies opting to use plastic as a wearable material, whether in clothing or accessories. An aesthetic component was added to the plastic: in the middle of the Instagram era, it allowed a total display of the privacy of the wearer. The collection presented in February 2017 by Raf Simons in his debut at Calvin Klein was especially outstanding, where coats and raincoats covered with vinyl were displayed, as was also the case with classic Chanel, led by the late Karl Lagerfeld. The kaiser included not only plastic accessories, but also added shoes and garments that combined plastic with other materials. Céline also opted for a plastic bag like the ones used in supermarkets, but which was transparent. During 2018 this was a real object of desire among influencers and fashion fans as well as Demna Gvasalia, the irreverent creative director of Balenciaga, who went for a square, striped and colored bag which resembled that used in supermarkets -a best-seller. For his part, Virgil Abloh, creative director of Off-White, made all fashionistas sigh for their black salons lined with transparent plastic – the fetish object of the moment!

Plastic yes, but recycled

In the midst of this hegemony of plastic there is also a counter-current formed by those companies that present alternatives, thinking about how to re-use existing material. This situation coincides with the governments fight against plastic pollution and a greater awareness and social commitment among the population. The discussion does not focus so much on the use of the material itself but on the continuity of its production and the greatest challenge today is to be able to re-use it, taking advantage of its existence and its very long life cycle, discovering ways to regenerate it and transform it with the least possible impact.

There is a vocation for change. In recent years leading fashion designers have been investigating and working on new developments with used plastic. One pioneering example was the sustainable design task of the renowned Stella McCartney with the organisation Parley for the Oceans to develop sports shoes for her Adidas line. In parallel there have also been a host of small but growing brands which take advantage of the fibres from recycled plastic in order to create new clothes and accessories. Such companies already offer a sustainable alternative in order to generate zero waste from the plastic already produced. The era of real recycling is beginning.

Jueves 20 febrero 2020

David Delfín’s work in the museum

He was one of the great voices in the history of contemporary Spanish fashion, a transgressive and complex designer of hugely demanding artistic work, characterized by androgynous designs that blurred the line of fashion genres. David Delfín left us all too soon: a brain tumour took him at age 46 in 2017, leaving Spanish fashion orphaned.

The designer from Malaga represented, like no other, the emergence of a new generation of young designers who arrived with the millennium, and who conceived of fashion in an interdisciplinary way. David made his project David Delfín with the Gorka brothers, Diego and Deborah Postigo, and his muse and friend Bimba Bosé-, a creative platform in which different forms of artistic expression coexisted, such as photography, performance, video , music and fashion.

Now David Delfín has entered the museum and does so in 2020 when the Malaga designer would have turned 50 and would have celebrated 20 years since his first collection. Without doubt these are round numbers. The exhibition, which becomes his first major retrospective, features the key artistic ideas of David Delfín via more than 60 pieces and can be visited in the Sala Canal de Isabel II in Madrid.

A tribute to the designer from Malaga

The exhibition, curated by Raúl Marina, covers David Delfín’s creative career, starting from Sans Titre (1999), his first collection not planned as such, but as a pictorial exercise in search of new support. It also includes the controversial Cour des Miracles (Spring-Summer 2003), a collection that set the Madrid catwalk alight by presenting models with shaved heads and some with nooses around their neck, a creation which was misunderstood and dealt a hard blow and some revulsion towards the continued defence of his creative universe.

His career is reviewed through 60 of the most iconic pieces ordered chronologically, revealing the freshness, the contemporary nature and the singular hallmark of this charismatic designer from Malaga: dresses with bandages, ant embroidery, cross stitch hearts or military jackets. The calligraphy of David Delfín was also singular: he wrote with his left hand, the useless hand he wanted to turn into something useful. In fact, all of his creations are rooted in his references, his ideas and emotions about fusing fashion with art, from psychoanalysis to the exploration of perversion and duality via the cinema of Luis Buñuel, the surrealist movements or René Magritte’s paintings. 

For this reason, in order to explore the entire universe of the charismatic designer, photographs, videos, writings and various archive materials, both personal and work, have been included in the exhibition. It seeks to present a global vision of David Delfín, enabling us to understand how these ideas were embodied in the garments via his influences, his unmistakable style, chromatic range and care in pattern-making.

The exhibition will be open to the public until 10th May.


Jueves 13 febrero 2020

Gratacós at 080: AW2021 Collections

And after Madrid it was the turn of the fashion week in Barcelona with the new edition of 080 Barcelona Fashion held, as usual, in the Modernist Venue of Sant Pau. This year the Catalan catwalk did not have as many designers or brands as previous editions, but the initiative covered these local absences by reaffirming its commitment to international companies and the inclusion of new exhibition formats of the collections that adapt to the needs of the smallest of small designers. Once again at Gratacós we are following some fashion shows of designers who rely on our fabrics to come up with their proposals for the next Autumn-Winter season. These were the most hunted looks!  

Eiko Ai

This young Barcelona firm debuted on the Catalan catwalk with ‘Quantum One’, a collection inspired by quantum energy and the unity of the cosmos that represents an evolution of its previous proposal. It was a feminine creation with a galactic theme, where several Gratacós fabrics were on display in a range of textures and transparencies: organza, flocking, jacquards, metallic finishes, sequins, technical fabrics, steams, satins and crepes combined with floral and geometric-inspired drawings with a print that precisely evokes those magical worlds. 

The stars and flashes of the Milky Way influenced the colour palette with shades full of light, artificial colours, lilacs, mints and off-white looks. From out of the immense darkness of space emerge jet black and midnight blue. And from the planets and cosmic materials come the reds, nudes and deep pinks.

En su conjunto, Eiko Ai designed a whole collection inspired by a daring and feminine woman with delicate designer clothes and a contemporary spirit which stand out for their artisanal creativity as well as for the quality of materials and local production.

Menchén Tomàs

The sophisticated note of the latest editions of 080 is added by Menchén Tomàs. This time Olga Menchén was inspired by the busy night-life of Manhattan in the 70s, just at that time of sunset, when lawyers, brokers and office workers have left the streets and when with nightfall other characters appear on the scene, from diverse classes, cultures and origins such as millionaires, the homeless, artists, DJs, pimps and prostitutes … A mixture of disco, decay, drugs, the gay scene, the mythical Studio 54…

To shape this amalgam of people and nocturnal inspirations, Menchén Tomàs came up with a creation full of flared trousers, sleek jackets, billowing short dresses, oriental-inspired pieces, never-ending collars, embroidery, bias and lace finishes. They highlighted fabrics that radiate light, others hand-produced and embroidered, together with unique prints.

The colour palette used was intense and contrasted with impossible mixtures of great visual impact: pistachio green with fuchsia, pink with purples, glitters, sequins, and, of course, black and white.

Juanjo Villalba 

Juanjo Villalba Bermúdez opened the last day of 080 dedicated to capsule collections presented in more free and open formats than in traditional parades, with more scope for the creativity of each designer via presentations that resemble artistic performances. This designer took advantage of his participation in the Catalan catwalk to present his personal project: ‘Emotional mythology’ through 12 looks which at first sight seem unrelated but whose detail maintains their essence. Each look represented a love story told through the costumes and where each model represented a divinity. At the end of the parade attendees could view the collection from close-up and touch the garments directly.

Emotional Mythology was Villalba’s letter of introduction as a designer -before that he was working in fashion marketing- and it was a throw of the dice which opened up new professional opportunities in the fashion industry.

Miércoles 05 febrero 2020

(Español) Gratacós en la MBFWM: Colecciones AW2021

Sorry, this entry is only available in European Spanish.

Jueves 30 enero 2020

The trends seen on the Goya 2020 carpet

We often focus on fashion shows as a centre of analysis of the latest trends in colour and trend-setting fabrics, although we do not deny that it is on the red carpet of major events related to cinema, fashion or music where these trends crystallize, through impact looks that also influence what will be worn during one season or another. These costumes or dresses worn by the artists of the moment are not chosen at random – or not at all – but are also part of the machinery of the industry itself in order to define the main features of the season. Designers choose, celebrities wear thelook and consumers buy. Everyone plays a role in this ephemeral sector.

On a purely national level the red carpet of the Goya 2020 Awards was one of the most recent events, which highlighted an extensive cat-walk of trends with specific styles, couture, colours and fabrics. The event, apart from being the big night for Spanish cinema, is also important with regard to fashion, where many designers bring out their latest creations, each represented by his or her best muse. We analyze some of the trends, setting out the looks that impressed us most.

The return of the classic style

Never underestimate the power of classic style with elegant silhouettes of retro spirit, inspired by the outfits of old Hollywood glories. Actresses Marta Nieto, Belén Cuesta, Belén López or Andrea Duro have opted for this purist return with black and white styling, one of the most iconic and infallible duos that exist in fashion. And obviously they have triumphed stylistically on the red carpet.

Andrea Duro wore an asymmetrical dress in bright black and white fabrics from Philosophy di Lorenzo Serafini. Belén Cuesta, Best Leading Actress for her role in ‘The Infinite Trench’, was without parallel in a twin-coloures Pertegaz dress of classic features. Highly commended for her elegance was the asymmetrical dress of Marta Nieto, nominated for the Goya Award for Best Leading Actress for her role in ‘Mother’ by Jorge Acuña. Another outstanding look was that of Belén López with Antonio García’s dress in ivory and black satin together with turtleneck in embroidered tulle with Swarovski crystals.

White too

White dresses, sometimes with slight shades of colour such as skin-tone, ivory or broken, were also a feature. Clear shades that ally with the neutral ones on a red carpet were no surprise in this edition, given their excessive colour. The splashes of colour , especially at the beginning of the red carpet, have been anecdotal, and it seems that the guests have found security in the neutrals, those recurring shades that are always infallible and that practically never go out of style.

The actress Paz Vega wore white, with a design created exclusively for her with shoulder pads, mermaid silhouette and sequins for the final touch of brilliance. Barbara Lennie was also in a white dress with contrasting back tie by Carolina Herreraas was singer Najwa Nimri with lace dress by Loewe and swimmer Ona Carbonell with a plain model with pronounced front slit by Miguel Marinero.

Sparkles in old gold

Within the neutral field metallic dresses stood out, especially those that opted for golden shades. To enhance their natural shine they were accompanied by sequins along with other details such as embroidery and feathers.

This tone linked to luxury and power was chosen by actress Clara Lago with a spectacular flake print dress by Oscar de la Renta Prefall 2019, Goya Toledo with embroidery and transparencies by Elie Saab, Marta Etura with a brilliant dress by Gabriel Lage and Ana Mena, who mixed sequins and feathers with a Rubén Hernández look.

Emerald

Emerald green was, together with the colour red, one of the vibrant shades that dazzled on the red carpet of the Goya 2020. It is a hue that hides a powerful meaning since it has since time immemorial represented happiness, life and obviously, hope. It is a fresh and radiant shade associated with spring and, therefore, with youth.

The most daring couple of the night, chromatically speaking, were actress Macarena Gómez with asymmetrical floral sequin dress by Teresa Helbig and her husband Aldo Comas with Avellaneda silk jacket, trousers and shirt by Loro Pianza. Nieves Alvarez wore emerald green with her innate elegance in a plumage type dress by Alberta Ferretti Limited Edition, as did Nicole Kimpel in a Pronovias word of honour dress.

Gratacós are also attaching some fabrics inspired by these looks so you can dream of making your own creation. Are you already imagining it?


Jueves 23 enero 2020

A View of Fashion Week in Madrid and Barcelona

The catwalks of Madrid and Barcelona are both preparing their Spanish fashion week, where the best designers on the national scene will meet to present the Autumn-Winter 2020/2021 collections. As usual, at Gratacós we will be giving close attention to the new fabrics that will be presented on the catwalk in the form of original creations. Designers who trust in us always surprise us!

Mercedes-Benz Fashion Week Madrid

Mercedes-Benz Fashion Week Madrid is preparing a new edition with the participation of three key names in Spanish design that increase its range: the return of Pertegaz, which will the first time take to the catwalk and will do so with the signing of Galician fashion designer Jorge Vázquez; the Seville company Fernando Claro and Dominnico, which will be an extensive feature of the MBFWMadrid catwalk. These three companies are the highlights of the fashion event that will be held between January 28 and February 2 at IFEMA. Along with the new additions, the composition of the parade calendar is made up of 37 leading Spanish designers and brands such as Ana Locking, Devota & Lomba, The 2nd Skin Co, Agatha Ruiz de la Prada, Pedro del Hierro, Custo Barcelona, ​​Angel Schelesser, Brain & Beast, Devota & Lomba , Andrés Sardá, Juan Vidal, among others. This edition of Mercedes Benz Fashion Week Madrid will also have a tribute to the designer Andrés Sardá, who passed away last September.

In this case, for the Madrid catwalk we will be following the Dominnico and Brain & Beast parades live and focus on the looks of Moisés Nieto, Mans Concept Menswear, Angel Schelesser, Ulises Mérida, Juan Vidal, Beatriz Peñalver, The 2nd Skin Co, Eduardo Navarrete and Teresa Helbig, who in turn will present the new designs for Iberia.

The Madrid catwalk will also pay tribute to Andrés Sardá , founder of the international lingerie firm, who died last September. The collection that will be presented is a tribute to his life, a review of the evolution of the company that forever changed intimate and bathroom fashion in Spain. The family firm took its first steps making shawls like the one Jackie Kennedy wore on her visit to Spain. Then they made the leap into lingerie and, in the 70s, to bathroom-wear. Women like Lady Gaga, Julianne Moore or Shakira have worn their creations. Luxury and comfort are the two key features of the company, headed today by Núria Sardá. 

080 Barcelona Fashion

In Barcelona 080 Barcelona Fashion returns to its usual setting: the Sant Pau Modernist Venue that will incorporate new presentation formats in this edition, which seeks to be more international. Thus the latestt edition, that will take place from February 3-6, will feature prominent companies such as South Africa’s CHULAAP, the Asian-born Peruvian designer Esau Yori, the New York company Love Binetti, the designers Yiorgos Eleftheriades and Boris Bidjan, who will return to the parade in Barcelona after eleven seasons presenting his collections in Paris.

At Gratacós we will follow closely the new Menchen Tomàs collection inspired by the Manhattan of the 70s and the debut of Avellaneda with his range of feminine tailoring, and Eikò Ai , the company of the Barcelona designer Glòria Lladó. This brand will present Quantum One, a collection that takes as its reference quantum energy and the unity of the cosmos in its hand-made and locally produced design creations. We will see what they surprise us with!

Miércoles 15 enero 2020

An aesthetic tour of shop-window displays 2019

If anything has defined us since our beginnings, it is our firm commitment to the windows that decorate the shop we have in Barcelona. We are aware that they are our cover letter, the first visual point of attraction and “conquest” of the customer and represent a unique opportunity for designers’ creativity to flow hand in hand with our seasonal fabrics, creating dreamlike scenarios. Faced with this expectation, who can resist letting the imaginative madness of current fashion designers flow? Moreover, we like them to experiment, surprise and captivate us at first sight. An innovative staging of Gratacós fabrics in combinations that exceed our expectations. Moreover, the more disruptive the shop-front is, the better!

In 2019 we had the support of several artists who left their mark via our shop windows and to close last year, we want to recall them with a small tribute. Do you have any favourite? What did you like most? We review the most prominent:

February 2019. Rainy weather

Rain was the main feature of the most ephemeral month of the calendar in a work signed by Antonio Iglesias.The Barcelona interior designer wrapped the mannequin in a delicate plumeti tulle in pale pink to give it a fragile and nostalgic hue, in contrast to the black umbrellas with polka dot pattern that accompanied the model. A colour contrast with the same common denominator: patchwork.

March 2019. The floral awakening

The beginning of spring marked the theme of a floral showcase that coincided with the presentation of the new fabric season. Antonio Iglesias captured the essence of all this renovation via a shop window in pink tones in which a tulle curtain with inserted petals surrounding the mannequin stood out, dressed in one of the most successful floral crepes from the last collection.

April 2019. Bridal Moulage

April is the month of brides and at Gratacós we reserved this shop-front for one of the winners of the moulage competition among IED Barcelona wedding dress design graduates. A unique opportunity to publicize the work of the new generations in bridal design. In this case it was the student Katia Combatti who developed a spectacular wedding dress with large volumes on the sleeves, following the steps of this unique cutting and sewing technique.

May 2019. Fashion illustrated

When fashion dialogues with other disciplines such as illustration, you can find creatives as fascinating as the one that Joel Miñana prepared in order to showcase the month of flowers. The renowned Catalan illustrator, capable of capturing the essence of fashion moments that escape photography, showed how he wanted the mannequin to be dressed: with textured fabrics contrasted in greenish tones and modern complements. Just take a look at the results!

June 2019. Brain & Beast Essence

Ángel Vilda, designer and most visible face of Brain&Beast transformed the Gratacós shop-front into one of his creative illusions, marked by the criticism and dualities that his rebellious streak loves to play with. There was no lack of elements of popular culture, contrasting colours and a luxury of detail that is part of the unique Brain & Beast universe. Anyone who is familiar with them knows full well what to expect…

September 2019. The Dominican Harajuku Kids

2019 has been the year of take-off for Dominnico. Apart from his collaborations with Rosalia, the young designer from Alicante, in July he won the Mercedes-Benz Fashion Talent award from among the young companies that parade in the EGO of Cibeles. The award-winning ‘Harajuku Kids’ collection, inspired by the histrionic urban tribes of Japan, was made with some of the most special fabrics from the last spring collection. The shop-window reproduced some of the key looks of this surprising creation.

November 2019. Youth Eclecticism

At Gratacós we like to give an opportunity to new talent. That is why our shop-front is also sometimes an experimental support where it is the young talents who set their own limits. Design students from the Institut Català de la Moda (ICM) created an eclectic showcase of some of their most identifying outfits with amazing fabrics from the current autumn-winter 2019/2020 collection. A creation that was both fresh and eclectic.

December 2019. The dazzling angel

The last showcase of the year was sublime, starring a look inspired by the strength and goodness of an angel to express the most glamorous and sophisticated femininity, coinciding as it did with the Christmas festivities. It was conceived by the students of IED Barcelona who created an impressive feminine look in pink tones that empowered and attracted all eyes. An unforgettable showcase!

Miércoles 08 enero 2020

Lavender colour conquers the Street

Sometimes what experts in the field dictate does not have to be what ends up as a success on the street because, after all, taste and preferences are governed by perception and subjectivity. The same happens year after year, by way of example, with colour. A few weeks ago, Pantone ruled which colour would influence the world of fashion in 2020, as well as among other sectors such as design, decoration or advertising. The colour chosen is Pantone 19-4052 Classic Blue, a timeless blue shade that aims to provide calm, confidence and connection in a year that acts as a hinge between two decades. Classic Blue is the theory dictated by the colour authority after a year of research and analysis of trends. In practice, the reality is different because it does not always lead to success among the knowledgeable public that creates the trend and the moment, where the colour that is triumphing in fashion is lilac or lavender. And who endorses it? The answer is to be found on the catwalks of the Spring-Summer 2020 collections and it is put it into practice by celebrities, prescribers of style and experts in the field who have not hesitated to wear it on the street, thus creating an advance idea as to what will come next season.

On the catwalk

The latest creations from the big fashion companies flirt with lilac and lavender. Each one chooses the tone that suits them best, but always within the lighter, usually presented palette in monochrome looks in the company of complements in neutral shades. It is a delicate tone that brings uniqueness, femininity and a cold counterpoint to the ideal styles when temperatures are at their highest.

The vaporous chiffon and tulle dresses of Ulla Johnson or the extensive satin creations of Max Mara, the spectacular canvas-dresses with huge bows from Valentino, the most minimalist creations proposals with pronounced openings by Givenchy or even Alessandro Michele in Gucci have all made lilac into one of the most memorable looks of the new season. It is also worth remembering the impressive parade by Jacquemus amid the lavender fields of her native French Provence. The spectacular staging commemorates the tenth anniversary of one of the fashion-houses most in demand among millennials and the Z generation.

On the street

In parallel to the catwalks the most pastel purple began to (re) emerge strongly last year in the street style of the most influential fashion cities. Around the traditional parades in New York, London, Paris, Milan and Copenhagen (their street fashion show also deserves a mention), the style prescribers were the first to wear their outfits dyed in this singular colour that appeals to feminism.

Throughout 2019 some lavender looks have also been seen on the world’s most prominent red carpets. We remember, for example, singer Taylor Swift and her short dress with romantic-inspired frills to attend the Billboard Music Awards or the dress worn by the youngest of the Kardashians girl at the MET Gala 2019. Actresses Emilia Clarke and Charlize Theron also opted for a Lavender shade: Clarke opted for a Balmain dress at the 2019 Oscars gala and Theron for a tailor-like suit. Even the British it-girl, Alexa Chung, opted for this colour in a vintage style dress with lace and transparencies at the BoF Gala during Paris Fashion Week.

At Gratacós we also pay homage to the femininity of lilac and present some of the fabrics for next season. Some of them are have now in the sales. Ask us and we will advise you!

Lunes 23 diciembre 2019

Explore your festive side!

And the time has come! The time of the party and debauchery. Ornate garments and fabrics with sparkles that shine with their own light for daily celebrations accompanied by long nights that demand a more lavish dress code, where creativity and fantasy work at the service of sophistication. Those festive looks that bring out the best version of oneself because it is already known that the most shining “me” lives at Christmas. An era that us at Gratacós especially like for all its cultural and religious symbolism.

At this time of celebrations we want to show you the most fantasy collection of winter. That where gold and silver are the protagonists of the most sumptuous fabrics that gain in compositional richness, touch and volume. Also it is time to approach other products that explore the fantastical side of fashion through sequins, rhinestones, embroidery and metallic threads, among others.

Gold

Did you know that the gold colour is neither the most loved nor the most hated? And yet it is a tone that has double standards in terms of meaning. In its splendorous side, gold is associated with beauty, triumph, wealth and happiness. It is a symbol of courage and power. On its dark side, this precious metal also has strong links with materialism, vanity and even arrogance. The treasures are golden or the majestic palace of Versailles surrenders to gold, which is associated with luxury in its maximum opulence. In terms of fabrics, we pay homage to gold through pleats, sequins, embroidery and lamés, which create soft golden layers in more colourful or muted tones.

Silver

Silver is the colour that comes from the metal that gives it its name, silver. The first associations to this fashionable tone have to do with wealth, money or success, but also with coldness, greed or arrogance. Like its golden brother, it has an antagonistic connotation. Looking at the positive side of colour, silver is a tone also linked to luxury and partying that is associated with innovation, the future, movement and progress. It is not in vain that silver will dress future trends, avant-garde architecture, technological mechanisms or the most innovative developments. In fabrics, we highlight the inexhaustible sequins that are so successful during the festive season and the metallic sparkles of lame. Also some space-themed fantasy fabric.

Long life to colour

Not all the colour palette linked to partying has to do with metallic tones and the important thing is to choose fabrics that attract light through their fascinating sparkles. This season the games consists in the variety, the key lies in the brightness of the fabric. Thus, in our space the attractive emerald greens coexist, with the femininity of the powdered pinks, the enigmatic mauve and violet and the bet that never fails: the red classic in all its versions. From the vibrant crimson to the elegant maroon. Which one fits you the most?

Beyond our suggestions, we also invite you to enter our space in Barcelona to see the latest novelties and we want to surprise you with our new showcase of festive themes that IED Barcelona students have devised for these very special dates. The heavenly inspiration with an angel as main theme serves as a context to express the most glamorous femininity in a bewitching look in pink tones, which empowers and attracts all eyes. Happy Holidays to all!