How do trends arise ? What will be the trends of the next few years ? What influence do they have on the big consumer brands ? How will we be able to understand them ? If you are curious about design in all its variants (fashion, furnishings, jewelry, interiors …) and you are a professional with links to the creative sector, then don’t miss the new day-session being organised by the Barcelona Design Museum for 23rd March.
The Second Day-Session on Creativity and Trends will focus on the identification of the main up-and-coming trends influencing the present day and on the acquisition of useful tools to get to know the market. So with the title ”Inspiration, reaction and activation” work-shops, discussions and round-tables have been organised which centre on a common link: creativity.
The starting-pistol will be fired by the conference led by Vincent Grégoire, Creative Director of the agency Nelly Rodi, presenting the trendbook “Life & Style 2019/2019” and analysing the main trends of the season, a conversation which could prove to be an inspiration for many creative people.
Afterwards there will be a forum on creativity led by four key agents from the city of Barcelona who are active in different sectors, such as audiovisual ( Luis Cervero, from Estudio O ), spatial conception ( Inés Sans-Miró, from Casa Bonay), gastronomy ( Daniel Córdoba-Mendiola, fromThe Hunter ) and music (David Carabén , from Mishima) in a discussion chaired by Francesca Tur, Director of Tendencias.tv.
At this event there will also be a dialogue between Marta Martín, Director of the Masters Programme in Fashion Communication from Ramón Llull University and Daniel Pérez, Consultant in Strategic Communication for life-style brands. The topic for discussion will be “ The Revaluation of What is Human”, a theme which focuses on individuality, workmanship and emotion.
Finally the day will close with six work-shops focusing on a specific creative experience: jewelry (Teresa Estapé), artist ( Imena Pérez Grobet ), furnishing (Otter ), editorial projects (Folch Studio ), fashion ( Andrea Ayala) and ceramics ( Xavier Mañosa d’Apparatu ).
