Palomo Spain has hit the heights and is heading for success. In two years the company of the Cordoba Designer Alejandro Gómez Palomo (Posadas, 1992) has passed from anonymity to be on everyone’s lipse. And the critics predict him a good future in the fickle fashion industry. He is not lacking in merit. The key to his success has been to revolutionize the masculine wardrobe with clothes that boast transgression, creativity and colour without limits: provocation as a flag. Palomo Spain dresses men in traditionally feminine articles of clothing creating a peculiar eighties universe with an Almodovan aesthetic. His creations are fresh and innovative, with garments that are equipped with all luxury of details and silhouettes that blur gender barriers.
The firm not only designs for men in its more feminine offerings. Palomo Spain takes a step further. Artists such as Miley Cyrus and Rossy de Palma have exhibited his creations on the red carpet. In fact, the fame of this designer grew exponentially when Beyonce chose a gown by the Spanish company for the public presentation of her twins last July. In November Rita Ora appeared in a bathrobe by Palomo Spain at the MTV Europe Music Awards.
After having gone through several fashion weeks, such as that of New York, Alejandro Palomo’s company was chosen to open Paris Male Fashion Week, one of the most important events in the sector, held in mid-January in the French capital.
The collection which he presented for next autumn-winter 2018 / 2019, is entitled ‘The Hunting’ and is inspired by the aesthetics of hunting, combining the more masculine English essence with the spirit of the South, much more folky and ornate, full of colour and prints that are distinctive features of the Cordoba brand. In the designs there is no shortage of furs, tweed, tartan, velvet or wool in classic cuts of the Montería, such as full skirts, corsets, capes and coats. It is an offering of green, persimmon, red and orange tones full of details, as are the line of accessories by Tolentino of Seville that accompanied the winter collection: traditional hats, felt forras… that give the finishing touch to the glamorous hunting looks.
In February, Alejandro Palomo will also have his spot on public television, participating in the new talent show by Spanish Television, Master Seamsters, a fashion programme that displays the art of the designer, emphasizing everything that is behind the fashion media spotlights. It is a contest in which the young designer will act as jury and mentor along with veteran designer Lorenzo Caprile and the Valencian María Escoté.
Gratacós support the talent of Palomo Spain and wish him many more successes.