Pop up store

Martes 07 noviembre 2017

The nearest local fashion

The agenda of fashion events linked to culture or heritage takes off in autumn. Now in November we recommend to you two plans where you will find the best design locally at more affordable prices. Don’ t miss them!

REC.0, new edition of the festival of pop up larger stores in Europe

All the arrangements are now ready for the district of Igualada Rec hosting a new edition the REC.0, retail experiment that has revolutionized this so emblematic city suburb through the radical sale of clothing and accessories from fashion brands and emerging designers at a local level within the old tanning factories. Not surprisingly, it has become the biggest festival of pop up stores in Europe with up to 100 brands installed in 50 temporary comercial áreas for only four days: from 8 to 11 November.

In this edition new brands are included that increase what this commercial and cultural event has to offer, such as Reebok, Quiksilver, DC, Boboli, Little Creative Factory, Sessùn or Furest. Also they confirm the presence of other small firms with local production as Bless the Mess, Nou Moscada,Maria Roch, Woody’s Barcelona or Colmillo de Morsa.

Indeed, one of the singularities that makes the REC.0 event unique is the convergence of large international firms with consolidated designers and local design. So in the same street of this industrial neighborhood the visitor can find the factories of the companies Levis, Adidas and Mango firms, with pop up stores from Catalan designers like Txell Miras, Miriam Ponsa or Josep Abril, companies with international presence here such as Antonio Miró, Punto Blanco or Castañer and small local firms that have an interesting story to tell. In this regard, the REC.0 is establishing six specific áreas for firms like Costalamel, Carlota Oms, SSIC and Paul, Pau Esteve, IKA Editions, Les Chausseurs, Dorotea, Loa, Rita Row or Kinetik Supply among others,who will provide what is a unique and differentiated offer.

We highlight the 080 Barcelona Fashion Award and REC.0 which the Catalan catwalk and the organization are encouraging to promote the presence of designers and emerging brands. This time the winning company Killing Weekend will provide the siting of a pop up store in the designers’ area during the four days of REC.0.
Finally it should be noted that apart from the fashion offer that continues to be the main axis of the REC.0, this temporary event is complemented by an extensive free cultural programme and offers a wide range of food for all audiences (and tastes).

Palo Alto Market brings together more than 100 emerging creative designers

The most emblematic market in the Poble Nou district of Barcelona is preparing a special edition focused on local design. On this occasion, Palo Alto Market will get together on 18 and 19 November some of the brands and designers with more than 100 emerging and independent creative talents, with which they share the same essence : crazy production, high quality fabrics, artisan spirit, traditional manufacturing techniques, sustainable processes and limited editions. The edition ‘High Design, Nice Price ‘opts for the philosophy # shopsmall, rediscovering and promoting local talent through an ethical, aesthetic and current consumption with exclusive designs from small producers, all designed and made in Barcelona.

Among participating fashion firms are companies such as Camper, Med Winds, Ika Editions, Miriam Ponsa, Josep Abril, Txell Miras or for contemporary jewelry Berta Sumpsi.

In addition, market– goers will also enjoy concerts by Paula Grande, the New Yorker Jonah Smith, the electronic pop duo North State or songs penned by Genís Pena.


Martes 09 mayo 2017

Rec Experimental Stores moving forward in May

The Rec industrial district is coming alive with a new edition of  REC.0 Experimental Stores, the retail genuine experiment where major brands and independent designers sell their stocks at the old tanneries of this picturesque area of Igualada. As you know, Rec.0 is an unprecedented and unique special sales concentration, a festival for the senses that encompasses fashion, culture and gastronomy in an ephemeral format.

For the first time, the summer edition will be held in May, from 10 to 13 and in total 88 fashion brands will be involved, divided into 52 pop up stores that combine the industrial heritage of the city with the creativity of areas of fashion.

In this edition, Rec.015 has managed to attract new brands such as Carhartt, Sebago, Tiny Cottons or Castañer, extending an unprecedented offer. The big international brands like Levi’s, Adidas, Pepe Jeans, Mango, Camper retain their faith in the event, as do local firms like Sita Murt, Punto Blanco, Javier Simorra or Pretty Ballerinas. Sport and urban fashion are also featured in the Rec with Adidas, Fox Head, Santa Cruz, Wesc or Buff.


A design area for 080 Barcelona Fashion

Rec.0 continues to opt for independent design and aims to position itself as a great platform of sales and promotion of Catalan fashion. For the first time, the parade 080 Barcelona Fashion and REC.0 join forces to create a large area devoted to Catalan emerging fashion: the pop up store that will house 080 new designers and brands like Carlota Oms, SSIC and Paul, Les Chausseurs, Pau Esteve or Rita Row, besides the designers Dorotea, IKA Editions, Loa, Maria Roch or Kinetik Supply. As in each edition, the event features the trident of Catalan design formed by Txell Miras, Miriam Ponsa and Josep Abril, who are joined by other leading companies such as Who, Ingrid Munt, Gorni Kramer, David Valls, Poison in the Skin, Cuirum, Susi Sweet Dress or Jordi Rafart, among others. They will be joined by the winner of the Time Out fashion award, which is awarded to an original and dynamic proposal to promote young talent.


More gastronomy and culture

In culinary terms, the Rec Street Food Festival has widened its range with new pop up bars by local chefs and food trucks featuring different international cuisine. Furthermore, there will also be pop and rock concerts and book presentations for all ages with different themes such as illustration or gastronomy. For the little ones there are also some activities planned so that the whole family can enjoy an evening of shopping, leisure and entertainment.

Totally recommended!